本篇代做assignment-视觉营销和社交媒体讲了视觉营销是以吸引目标市场人口的方式呈现视觉元素的方式。影响社交媒体营销的主要因素是视觉营销，因为它提高了关于品牌的电子口碑对话的质量。理想情况下，他们应该能够联系到品牌的审美吸引力。这将对消费者产生重大影响，并将导致品牌的维系。本篇代做assignment文章由加拿大第一论文 Assignment First辅导网整理，供大家参考阅读。
The purpose of the literature review section is to present the existing evidence on the subject of social media strategies and their significant use in marketing. In the sections there will be discussions of the current constructs that have been associated with social media ideologies, and the related academic theories that have a pragmatic utility has been elucidated in detail in the subsequent sections. Literature review sections attempt to present why it is critical to strategically plan and enhance Truffle Café’s social media use. Before analysis of data there is a need to look into the existing research that has been undertaken. The purpose of the literature review is to present the existing research opinions.
3.1 Visual Marketing and Social Media
Visual marketing is the ways in which the visual elements are presented in an appealing way to the target market demography. The major component that influence social media marketing is visual marketing, as it increases the quality of electronic and word of mouth WOM conversations about the brand. Ideally, they should be able to relate to the brand by its aesthetic appeal. This would cause a major impact on the consumer and would lead towards the sustenance of the brand. The visual marketing appeal has been found to exist in several constructs of the society. It has been found to be expressed in various modals based on the innovative practices of the company and the needs of the consumers. The companies have always tried to develop the right visual content to appeal to its consume base. Tinnish (2013) explains how the use of visuals to present the restaurant industry online is one of the most effective ways to engage the audience. “Visual communication can capture the attention of the target audience and engage them in ways that data cannot through the use of color, layout, balance, arrangement, size and images”.
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