本篇多伦多论文代写-Blackmores分析讲了为了进入Blackmores所经营的市场，并没有严重的法律障碍。然而，由于全球多层次的营销公司倾向于向当地消费者销售营养补充剂，因此存在足够的进入威胁(Ibisworld, 2016)。此外，国际公司进入澳大利亚可能会接管布莱克莫尔的全部业务。本篇多伦多论文代写文章由加拿大第一论文 Assignment First辅导网整理，供大家参考阅读。
This shows that Blackmores is safe enough to manage the threats caused by new entrants. In order to enter the market dealt by Blackmores, there is no serious legal barrier for market entry. However, there is adequate threat of entry caused by the global multi – level marketing firms that tend to sell nutraceutical supplements to local consumers (Ibisworld, 2016). Also, arrival of international company in Australia could possibly take over the complete businesses of Blackmores.
This also shows that the threat of new entrants does not greatly affect Blackmores, but it is high time that the brand looks for alternate options to build the business in addition to the existing markets.
Threat of substitutes
There are several alternatives to the products of Blackmores. Several synthetic medicines exist in the market that is regarded as direct medication. As a result, Blackmores experiences strong competition from other companies that sell traditional and synthetic medicines (RSM, 2016). This is regarded a serious threat.
The following diagram shows the degree of sales of Blackmores products over China’s alternative products. It clearly shows the way China has got a strong foundation in the field of vitamins and minerals supplements industry.
This is a clear lesson to Blackmores as the company has to work and prepare product portfolio depending on the cultural preferences.
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