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加拿大代写毕业论文

在过去的几年里,中国广告业发生了巨大的变化,并与日本和其他西方广告公司进行了大量合作,实现了快速增长。自1979年以来,这些合资企业已经成立,现在跨国广告公司正在满足中国以及各种全球客户的需求。

本文以兰芝坡的《重新包装全球化:中国广告业的案例研究》为例,着重分析了全球化对广告业的影响及其在经营和空间上的影响。本文还就中国如何避免全球化的负面影响,如何利用企业的这种转移为当地产业带来优势提出了一些建议。


加拿大代写毕业论文

案例研究的重点是中国广告业的全球化,这是一个正在进行的讨论。然而,该研究解释说,跨国公司进入中国广告市场不仅使行业全球化,而且允许在中国发展一个授权的环境。如今,中国遵循全球商业标准、严格的广告法规和灵活的本土广告策略,以适应当地人民的需求。此外,中国还将利用跨国公司的媒体计划、法规和标准,加强其全球广告市场。


加拿大代写毕业论文

In past few years, advertising industry in China has seen dramatic changes and a steep growth with major collaborations with Japanese and other western advertising companies. Since 1979, these joint-ventures have been taking place and now the multinational advertising agencies are fulfilling the needs of Chinese as well as various global clients.
This essay focuses on the impact of globalization of advertising industry and its operational and spatial consequences in the context of the given case study by Lanchih Po Repackaging globalization: A case study of the advertising industry in China. The essay also suggests some recommendations on how China can avert the negative effects of this globalization and use this shift of businesses for the advantage of the local industry.


加拿大代写毕业论文

The case study focused on the globalization of advertising industry in China, which is an ongoing discussion. However, the study explained that entry of multinational companies in China’s advertising market has not only globalized the industry but also allowed the development of an authorized environment in China. The country now follows global business standards, strict advertising regulations and flexible native advertising strategies that fit according to the needs of the local people. China is also on its way to strengthen its advertising market globally using media plan, regulations and standards adopted from MNCS.