It can be noted down that the company has its own servicing providing agencies which provide the required products and services to the customers at a very cheap price. This helps the company to be in competiveness with the other companies in the airline industry.
The above analysis shows that the services provided by the company is of very quality and at affordable prices which attracts to the number of customers and JetBlue now is standing the top airlines in USA..(Ross, Glenn et al, February, 2007)
JetBlue attracts customers by providing comfortable seats and entertainment options on all of their flights, using newer, non-propeller aircraft on all flights, ease of ticketing, cancellation and flight changes, multiple destinations and faster service. The airline offers its customers value with the creation of the passenger bill of rights which states what the company will do in regards to flight changes, cancellations, services, etc… This allows the customer to know what to expect on each and every JetBlue flight, and from the company as a whole.
上述分析表明,所提供的服务公司的质量和在负担得起的价格非常吸引来的顾客数量和捷蓝航空现在是站在美国顶级航空公司. .(罗斯,格伦et al,2007年2月)