Assignment First

加拿大公民权论文代写:联想对戴尔的收购

小型个人电脑制造商联想是全球市场上最受欢迎的品牌之一。这家小公司的成功背后有很多原因,但有两件事在全球市场上留下了印记,那就是更名,从联想到联想。联想集团主要吸引的是英语市场的消费者,但是联想这个名字带有部分拉丁语的影响,吸引的是全球市场的消费者。联想成功的第二个最重要的标志是联想的国际化,或者说联想收购IBM。经过一年的谈判,联想收购了IBM,从一家只在中国市场上知名的公司,成长为全球市场上500强个人电脑制造企业之一。


加拿大公民权论文代写 :联想对戴尔的收购

在收购过程中,戴尔的市场份额一直处于领先地位,戴尔的市场份额约为16.4%,惠普紧随其后,市场份额约为13.9%。联想在这段时间里获得了第三的位置,因为这是市场份额的7.2%左右,最重要的教训,人们可以从这个特定的案例研究是,如果一个小组织创建一个巨大的成功,组织必须创建一个全球形象。在这种情况下,国际化或收购在全球市场上具有全球影响力的公司可能会有所帮助。因此,做出重要的战略决策对于组织的成功是非常重要的。


加拿大公民权论文代写 :联想对戴尔的收购

The small PC maker Lenovo is one of the most popular brands in the global market. There are various reasons behind the success of this small organization, but two things that made a mark in the global market include the change of name, from Legend to Lenovo. Legend mostly appeals mainly to the consumers in the English market, but the name Lenovo with its partial Latin influence, appeals to the consumers in the global market . The next most important thing that marks the success of Lenovo includes the internationalization of Lenovo, or rather the acquisition of IBM by Lenovo. After a year of negotiation, Lenovo acquired IBM, and from being a company only known in the Chinese market, it became a part of top 500 global PC manufacturing companies that were in the global market.


加拿大公民权论文代写 :联想对戴尔的收购

During the time of the acquisition, Dell was enjoying the leading position with respect to the market share, where, the market share of Dell was around 16.4%, which was followed by HP, who has a market share of around 13.9%. Lenovo during that time gained the third position, because it was having a market share of around 7.2% .The most important lesson that people could learn from this particular case study is that if a small organization has to create a big success, then the organization have to create a global image. Internationalization or rather acquisition of companies, which have a global presence in the global market, could help in that case. Therefore, making important strategic decision is important for the success of the organization.